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I went with the more traditional style when Shazam was actually called Captain Marvel.
Wait, Captain Marvel???
Fawcett, publishers of the original Captain Marvel/Shazam comics, stopped making them in the ‘50s. In the ‘60s, Marvel Comics trademarked the name Captain Marvel for their own Kree alien superhero, which meant when DC licensed the Fawcett characters in 1972, they had the Fawcett character named Captain Marvel, but couldn’t call the comic Captain Marvel, so they used his transformation cry “Shazam!” for the title. Read the whole thing here.